by lotus823 | Feb 15, 2019 | Advertising, Holiday, Marketing
We understand there are mixed feelings and opinions about Valentine’s Day. For some, it means chocolate, flowers, and a romantic dinner. For others, it’s about getting together with girlfriends and celebrating friendship. Or, it may be a day full of self-love and...
by lotus823 | Oct 9, 2018 | Advertising, Digital Marketing, Facebook
Facebook has been immersing itself in the business of helping companies flourish through the platform’s ad programs. From offering boosted posts to paid ads with measurable results, Facebook has positioned itself as a necessary marketing tool in today’s world. With...
by lotus823 | Feb 13, 2017 | Advertising
Ah…Valentine’s Day! Some love it, some hate it, but we think the silver lining can be found in the half-priced chocolates we stockpile once it’s over. Check out some of our beloved Valentine’s Day marketing campaigns from recent years. Uber: #RomanceOnDemand In...
by lotus823 | Nov 2, 2016 | Advertising, Holiday, Marketing
No brand is more synonymous with holiday marketing than Coca-Cola. From their iconic representation of Santa Claus to their beloved polar bears, Coca-Cola has produced memorable Christmas and winter themed ads for over eighty years. Over the course of time, these ad...
by lotus823 | Oct 18, 2016 | Advertising, Content Marketing, Holiday
While “the holidays” normally make marketers think of the Christmas season, there truly is no time of year that doesn’t warrant a campaign. Each year, it seems as though back to school ads start earlier than ever and the gaps between Halloween, Thanksgiving,...
by lotus823 | Aug 11, 2016 | Advertising, Affiliate Marketing, Integrated Marketing
Digital marketing. Content marketing. Performance marketing. Affiliate marketing. The industry is jam-packed with descriptors that can seem quite vague, especially if it’s not part of your day-to-day. On our blog we often talk about digital tactics such as influencer...
