While Pinterest can often fall through the cracks of a company’s social media marketing plan when put up against other platforms like Tiktok and Instagram, the “pinworthy” app still holds valuable advertising real estate. There is a unique opportunity with Pinterest as it serves as both a social media platform and a search engine. Knowing…
Although the month may have been shorter, February is following the momentum that started the new year strong with plenty of interesting updates and affairs occurring in the industry. We want your brand to have the information it needs to be able to take charge of the decisions that matter most, so we have compiled…
Read On from February Highlights: Digital Marketing & Industry News
Starting off 2022 strong, January brought forth plenty of new ideas and innovations to social media and digital marketing platforms. With new updates to be aware of plus current affairs ongoing in the industry, we want to keep you as informed as possible to enable you to make the best decisions for your brand. Keep…
Read On from January Highlights: Digital Marketing & Industry News
Throughout the month of November, Instagram launched new Story features to improve overall engagement, Pinterest introduced a new marketing hub just in time for the holidays, and Google made updates to their AdSense policy. Learn more about November’s social media and industry updates below! Social Media Social Media Comes for QVC Now more…
Read On from November Highlights: Digital Marketing & Industry News
February was an interesting month in marketing, with Super Bowl campaigns looking different than previous years and social media updates that took us by surprise. LinkedIn began developing their Freelance Marketplace, TikTok implemented new methods to help stop the spread of misinformation, Pinterest announced a major revenue increase from shopping ads, and Instagram made it…
Read On from February 2021 Highlights: Important Industry News of the Month
FACT: “every day people Pin about 1.5 million places, and there are more than 750 million Pins of these destinations on Pinterest.” (Oh, How Pinteresting). On November 20, Pinterest introduced their latest type of Rich Pin: the Place Pin. Place Pins let Pinterest users, consumers and businesses map what they’re interested in, no matter where they…
Read On from How-To Use Pinterest Place Pins for Geo-Targeted Social Media Marketing Campaigns
Creativity is a beautiful thing and when you’re on, you…are…on! But, when your mind hits a wall and you can’t think of a single creative marketing idea if your life depended on it, and even worse, you need multiple creative ideas NOW and can’t hook even one, don’t let panic set in immediately. There are…
Pinterest, the language of pop pins and pleasant pictures, is an amazing tool if you use it the right way, and most companies don’t. Why, you may ask? It develops its own momentum in a very accelerated way if you tap into things intrinsically “Pinteresty,” and if you don’t your pins sit and go nowhere,…
Read On from 3 Tips For Developing a Pinterest Marketing Strategy
Pinterest Positivity. Indulge in some Monday-oriented quotes from Pinterest. You’ll come across gems such as this: Quote it Out. Are you the type that simply loves a good old plain text quote? We got you: For your Facebook page: Dear Monday, Thanks for having the word “mon” in you. That’s French for “mine,” in case…
Read On from Monday Mantras from an Integrated Marketer’s Perspective
“Hang on a second; I just have to finish writing this Tweet really quick.” Do you or someone you know utter these sentences frequently? If you do, it could be a sign that you are addicted to social media, and you are certainly not alone. Recent studies show that social media is addictive by nature….
If you’ve ever used Pinterest, then you may be asking yourself the same question. It’s likely that the average 98 minutes per month that a user spends on the site feel like only seconds. This rapidly growing social media site always has something new for it’s more than 16 million users. Basically, Pinterest.com is a…
Does the ability to both share and organize images on the internet sound of interest? Before you go ahead and make an account on Pinterest.com, make sure that you have plenty of free time! This relatively new online image pin-board can have you instantly hooked and intrigued. Pinterest.com is a new social media website that…
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
