by lotus823 | May 11, 2020 | Website Design
Having the power to discover new products and services at the palm of your hand has driven brands to reach consumers by implementing various digital efforts. These efforts include SEO, content marketing, digital advertising, and much more. While all of these tactics...
by lotus823 | Oct 18, 2018 | Digital Marketing, Marketing, Search Engine Optimization, Website Design
Having a website for your business has become as important to your brand as having a resume is for an employee’s career advancement. If you do not have one, you do not exist in today’s market. Additionally, with the ever-evolving digital space, having an old, outdated...
by lotus823 | Feb 18, 2014 | Digital Marketing
If you didn’t read part one, I talked about the “foundation” (the meta data) and “curb appeal” (visual and text elements) of your homepage. In this part, I’ll explain another important way your homepage propels your website. For your reference, here’s another snapshot...
by lotus823 | Feb 11, 2014 | Digital Marketing, Marketing
Your homepage is the epicenter of your online presence, so let’s figure out how to shake things up with it. It’s often the most trafficked page on your entire website and your first chance at impressing your customer, so honing your homepage is a key step to...