by lotus823 | May 13, 2014 | Facebook, Social Media, Twitter
Have you ever come across a brand talking about some random national holiday that you never heard of? How about a brand jumping on the bandwagon of a cultural trend? I can’t help but to look at this issue from both perspectives. Coming from a consumer’s perspective, I...
by lotus823 | May 9, 2014 | Public Relations, Social Media
Recently, Snapchat updated its platform with a fresh new look and advanced messaging features. Now available to all iOS and Android users, the newly updated app now allows users to have conversations, rather than just sending individual photos and video messages. The...
by lotus823 | May 6, 2014 | Social Media
Is your company getting the most out of Twitter? The online social channel allowing for 140 characters per post can become the reason your brand is seen as a thought leader. While a lot of advice has been given about staying active on social, it’s also very important...
by lotus823 | May 5, 2014 | Branding, Content Marketing, Marketing, Social Media
All aboard the breakfast train! As you may know, breakfast is the most important meal of the day and on March 27, Taco Bell has officially launched their own breakfast menu featuring such items as the A.M. Crunchwrap, Waffle Taco and Cinnabon Delights. Taco Bell has...
by lotus823 | May 2, 2014 | Content Marketing, Digital Marketing, Public Relations, Social Media
In the month of April, we traveled to California, New York, Chicago and even had someone join us from Florida. Why all the traveling you ask? To bring you all the latest on social media, public relations and...