by lotus823 | Nov 16, 2015 | Advertising, Digital Marketing, Social Media
As consumer technology advances, advertising and marketing strategies by all industries must adapt, too. For instance, traditional advertising primarily consisted of print and broadcast media but this has evolved with various forms of social media, including Facebook,...
by lotus823 | Oct 13, 2015 | Social Media
With 2016 presidential campaigns kicking into high gear, campaign teams are searching for the most effective way to advertise their candidate. Today’s campaigns utilize social media more than ever before. In past elections, candidates were limited to Facebook and...
by lotus823 | Sep 16, 2015 | Branding, Social Media
It seems like summer came and went in the blink of an eye – now the kids are going back to school and the days are slowly getting a little colder. As we all mourn the loss of warm beach weather, we can take comfort in knowing that the end of summer doesn’t mean the...
by lotus823 | Feb 20, 2014 | Best Practices, Branding, Content Marketing, Instagram, Marketing
“Life is not measured by how many breaths we take, but by the moments that take our breath away.” There’s no denying it. People like visuals. They’re quick, to the point and pleasing to the eye. That being said, lets not waste too much time. Instagram....
by lotus823 | Jan 27, 2014 | Digital Marketing, Facebook, Instagram, Social Media, Twitter
“It’s not about spamming everyone you know. It’s about sharing a moment with your friends.” – Kevin Systrom, Founder & Chief Executive of Instagram As we’ve come to learn over the past couple months, the social media networks that we’ve grown to love and...