…can view each other’s responses and interact with one another. Pinterest Launches New Holiday Marketing Hub to Assist with Your Campaign Planning Timed perfectly with the holiday rush, Pinterest……
Read On from November Highlights: Digital Marketing & Industry News
…Shopping Campaigns In an unexpected move, Amazon ceased all Google Shopping ad campaigns in May. The eCommerce giant’s Google Shopping campaigns were largely focused on the home goods product category,……
…a high note as our Director of Digital Marketing & Operations, Christine Rochelle was inducted into the 2016 class of Jersey’s Best Marketing and Communications Professionals Under 40 by the……
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges……
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
…the marketing. Remember, your goal is to successfully message to consumers that your product is the perfect solution to their problem. Through the ins and outs of developing your launch,……
Read On from Marketing Do’s and Don’ts for Your New Product Launch
…campaign has grown over the duration of our partnership. When did you first start working with Peerless-AV and how did you determine a marketing strategy for the brand? We first……
Read On from Marketing Approach for Peerless-AV: Q&A with Strategist Beth Gard
Spring has sprung here at lotus823! As March fades away and April begins, we are excited about Q2 and some of the changes we’ve seen in the digital marketing space……
…public relations efforts. Influencer partnerships resulted in over 500k video views and 1.6 million impressions. Facebook website traffic campaigns resulted in a 220.08% increase in website sessions from the previous year as well as a 1,721.5%……
Read On from Digital Marketing & Public Relations for Audio-Technica
Integrated marketing, social media marketing specifically, is an ocean, and no site is an island. At our integrated marketing agency, we understand that when you drop a piece of data……
Read On from Making Waves in Integrated Marketing with lotus823
…took a sharp detour to the left. They have exemplified one of the cardinal rules of fitting a social media marketing service into your overall integrated marketing strategy, to know……
Read On from DiGiorno’s Twitter Feed Showcases Brilliant Social Media Marketing
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
