SEO Goes Social
…strictly in PR, SEO, Social Media, and so on. Like anything that experiences rapid change and evolution, (See my previous post on the ever-changing landscape of digital marketing), roles have……
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How to Build Your Relationships Through the Right Channels
…your audience’s preferred communication method and using it regularly helps build the relationship. For example, many customers go to social media to discuss their experiences with a particular company. If……
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Ensuring and Improving Brand Customer Loyalty Like Birchbox
…loyalty may be an easy choice. Who has the best product, with the lowest prices, and is easily accessible? All extra conveniences are just perks. Well, for brands seeking informed……
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How To Workout Your Stress at a PR Agency
…for our clients attending the International CES in January. Everyone at our PR agency handles stress differently, but there is one surefire way to combat the constant worrying over your……
Content Marketing Holds the Reigns on Integrated Marketing Strategies in 2014
The “Secure Search” change in Google Analytics has again changed the SEO game completely. As such, we’re left to forge new devices for predicting and interpreting search data. A Google……
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Social Media Networks and The Craze of Private Messaging
…was clear that in order for Instagram to maintain the 150M users on its network, it had to meet its audience’s needs and demands. Just two days before Instagram Direct……
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Inside #WOMMnext Day 1
…already registered 87,400 accounts reached with 302,623 impressions on Tuesday. The fascinating thing about these conferences is that you can catch a lot of their messages just from monitoring social……
A Note to Recent Grads: How to Prepare for Job Opportunities
…practical for showing any internship experience and previous employers. I can’t stress enough how important it is to always have an updated resumé on hand. 3. Use Available Resources. Whether……
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Finding Similarities: PR Campaigns and Wedding Planning
…pour myself into my personal wedding fantasyland – pinning centerpieces, bridal gowns, and décor on my Pinterest board, and flipping through countless bridal magazines. While these two areas may seem……
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Now Serving: Content Marketing Tips
…that I haven’t always worked in the marketing industry, I’ve found that many of my other experiences can relate to my current position at our PR and digital marketing agency….…
