by lotus823 | Jul 10, 2013 | Social Media
“How can I get more Facebook likes and Twitter followers?” Often I wonder if social media strategists like myself wince a little every time they’re asked that question. It’s a valid question, being the most obvious metric of success on your brand social page....
by lotus823 | Jul 5, 2013 | Integrated Marketing, Marketing, Social Media
You’re surely familiar with old adage of “reach exceeding grasp.” If people read your content and then their people will read it through your people, it spirals outwards again further, into the most distant arms of the social media galaxy. So how can you make sure...
by lotus823 | Jun 14, 2013 | Social Media
In the integrated marketing world, social media plays a pivotal role in delivering a brand’s message as well as generating customer and fan interaction. Let’s look at a few examples of ‘out of the box’ social media marketing utilization. When planning and...
by lotus823 | May 9, 2013 | Integrated Marketing, Social Media
Social media is no longer just a tool we use to connect with friends and family. Since its inception, social media has evolved into something so much more than simply liking the latest photos from Friday night, retweeting an inspirational quote or competing in popular...
![[STUDY] Facebook Photo Browsing Can Improve Your Mood](https://lotus823.com/wp-content/uploads/2013/04/photo-1533895328642-8035bacd565a-1050x675.jpeg)
by lotus823 | Apr 26, 2013 | Facebook, Social Media
Who would have thought? Looking through old pictures can bring back a lot of memories. With Facebook reaching its tenth year in 2014 (!), it has never been easier to find nostalgic pictures from your past. Seeing what clothes you once wore might be embarrassing and...
by lotus823 | Apr 22, 2013 | Integrated Marketing, Search Engine Optimization, Social Media
You’ve heard it before: Teamwork helps productivity, and productivity is the bottom line when things just have to get done. In the integrated marketing space, there’s always a list 15 miles long of priority items to accomplish. When you hit the wall of juggling tasks,...
