by lotus823 | Feb 22, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing
Brand ambassadors are a great tool to assist companies in their marketing efforts. Whether with a small or large business, brand ambassadors can help companies tap into their target market more by being a representation of the brand’s voice and promoting its products....
by lotus823 | Feb 2, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Instagram, Integrated Marketing Monthly Roundup, Marketing, Pinterest, Public Relations, Search Engine Marketing, Social Media, Social Media Marketing, TikTok, Twitter, Uncategorized
Starting off 2022 strong, January brought forth plenty of new ideas and innovations to social media and digital marketing platforms. With new updates to be aware of plus current affairs ongoing in the industry, we want to keep you as informed as possible to enable you...
by lotus823 | Jan 31, 2022 | Advertising, Blogs, Branding, Conference, Digital Marketing, Housewares, IH+HS, Inspired Home Show, Integrated Marketing, Marketing, Public Relations, Social Media, Trade Shows
The Inspired Home Show 2022, formerly known as the International Home and Housewares Show (IH+HS), is quickly approaching! The trade show, hosted by The International Housewares Association (IHA), features thousands of products that span the home and housewares...
by lotus823 | Jan 11, 2022 | Branding, CES, Conference, COVID-19, Digital Marketing, Integrated Marketing, lotus823 Clients, Marketing, Public Relations, Small Business, Social Media, Startups, Technology, Trade Shows, Uncategorized
The world’s largest tech show, CES, returned ‘home’ to Las Vegas following a fully virtual showcase last year. Despite some setbacks related to the pandemic, such as popular brands canceling appearances and CES ending a day early, the show was a definite success with...
by lotus823 | Dec 20, 2021 | Blogs, Branding, Consumer Behavior, Digital Marketing, Facebook, Influencer Marketing, Instagram, Integrated Marketing, Marketing, Public Relations, Social Media, Social Media Marketing, TikTok, Uncategorized
As 2021 reaches its end, we can finally look back on the year and see what marketing tactics went well for brands. There are so many components to marketing that are important to cover, but you should make sure your brand, at minimum, is executing the below strategies...
by lotus823 | Dec 13, 2021 | Blogs, Branding, Digital Marketing, Holiday, Integrated Marketing, Marketing, Public Relations, Social Media, Social Media Marketing
As 2021 wraps up, now is the perfect time to start planning out your content ideas for the new year. This is where having a proper content calendar comes in handy–essentially it is a tool used to plan, monitor, and streamline all content activity related to your...