Slow Down, You Crazy Child
In this episode… Join David Hernandez, host of There’s Always a Lyric, and Ilana Zalika, owner of Resound Marketing, as they discuss AI in public relations, finding everyday balance, and of course the lyrics that motivate her. Episode Transcript lotus823 (0:19) ...
How to Reach More People Through Google Display Ads
For those who want to grow their businesses and reach out to a wider audience, Google Display ads are a great solution. With a collection of over 200 million sites, apps, and videos where Google ads can appear and a network reaching 90% of global internet users,...
June Highlights: Digital Marketing & Industry News
The weather isn’t the only thing heating up this past month! Social media companies are continuously trying to keep users interested by providing updates and making improvements to their platforms. Read on for all the important social media and industry news from June...
5 Tips to Holiday Gift Guide Pitching From PR Pros
The holidays are the biggest sales season of the year, and for many shoppers the hunt for the best gifts and deals starts early. During the 2021 season, 43% of people shared that they would start their holiday shopping before the end of October. This means your brand...
How to Vet Influencers: Tips and Best Practices
In 2022, the influencer market is projected to expand to a $16.4 billion industry. It seems like more consumers are turning to social media every day and unknowingly are being influenced to buy from trusted people on the platforms. 60% of marketers shared that...
How to Drive Traffic That Converts With Google Shopping Ads
Over the last two decades, Google advertising has become a marketing norm and a familiar term worldwide. Coming from such a credible search engine with an expansive reach of over 5 billion search queries a day, no wonder Google Ads are touted as a tried-and-true...
May Highlights: Digital Marketing & Industry News
This past month we have seen updates on social media and in the digital marketing industry that will assist many companies in creating more brand exposure. Continue reading below to learn how these updates can have an impact on your business! Social Media...