The Importance of Community Management
Does your brand take the time to interact with its followers on social media? An effective social media marketing campaign is inclusive of both creative social media posts and ongoing...
5 SEO Tips to Improve Your Content
When looking for a new product or service, consumers typically turn to a trusted search engine like Google or Bing. In fact, in just one day, it is estimated that...
June Highlights: Digital Marketing & Industry News
Throughout June, Instagram began testing desktop publishing, LinkedIn introduced “Boosted” posts, and Pinterest expanded its product display options. Social media apps weren’t the only platforms with updates in June, though....
Amazon Prime Day 2021 Insights
Amazon Prime Day originally started as a celebration of the e-commerce site’s 20th anniversary in 2015. In the last six years, the day has blossomed into a massive annual two-day...
The Benefits of Public Relations
Building relationships with top-tier consumers and trade editors allows your brand to make an organic, long-lasting impression. In fact, 92% of consumers trust earned media over promotional advertisements. This week,...
Amazon Prime Day: Everything Your Business Needs to Know
Amazon’s annual savings event is quickly approaching! This year, the site is back with its summer-focused sale after COVID-19 forced last year’s event to be pushed into early fall. The...
“Do It Yourself”: Entrepreneurs Month
June marks the start of “Do It Yourself” entrepreneurs month and as an agency founded by two entrepreneurs, we know exactly what it takes to successfully start and manage your...
Best Practices for Facebook Ads
With over 2.7 billion users, Facebook is the largest social media platform in the world, so incorporating a Facebook ad plan into your marketing strategy is a no-brainer. This week,...
Why It’s Important to Have a User – Friendly Website
Creating a user-friendly website is not an easy task. In certain cases, your site might be your user’s first experience with your brand. It’s crucial to create an impressive impression...
Mental Health Awareness Month
The month of May is observed as Mental Health Awareness month across America. In aims of removing the stigma around mental health, organizations across the nation dedicate their time to...
