by Samantha Lins | May 22, 2018 | Digital Marketing, E-mail Marketing, Marketing
How often do you run A/B tests in your e-mail marketing campaigns? If you are currently racking your brain trying to think of the last time – if ever- you ran an A/B test, then it is time to revamp your strategy! “But, I follow all of the e-mail marketing best...
by Samantha Lins | Apr 19, 2018 | Amazon Marketing, Digital Marketing, Influencer Marketing, Social Media Marketing
In July 2017, Amazon launched Amazon Spark, a product discovery feed that works as an in-app social media platform. Spark is somewhat exclusive, with capabilities only available to Prime members currently (although non-Prime members can view the feed), and has been...