by Elaina Whelan | Apr 2, 2020 | Integrated Marketing Monthly Roundup
Throughout March, we have seen brands and businesses adapt to recent coronavirus restrictions. With people using technology now more than ever, social media platforms launched creative new features to help people communicate and stay connected during these...
by Elaina Whelan | Mar 18, 2020 | Housewares, Technology
As an agency that has worked in the Smart Home space for many years, helping home and tech brands break into the field and grow their audiences, we have the expertise and deep understanding of what generates success. David Hernandez, lotus823’s Co-Founder and Managing...
by Elaina Whelan | Mar 6, 2020 | Case Study Spotlight, Influencer Marketing
Over the years, we have worked with dozens of housewares brands in developing strategic plans designed to help them flourish. Learn how we helped The Fulham Group, a fast-growing home and grilling manufacturer, receive more than 2.4 million impressions as a result of...
by Elaina Whelan | Feb 26, 2020 | Integrated Marketing Monthly Roundup
Throughout February, Snapchat and TikTok worked on launching new app features, rolling out a “swipe up to call” ad option and implementing shopping links in videos, respectively, while Pinterest introduced a new Verified Merchant Program. Learn more about the latest...
by Elaina Whelan | Feb 21, 2020 | Amazon Marketing
Amazon’s new beta measurement solution is on track to provide sellers with insights they’ve sought for years. Read on for information regarding ways in which brands can assess the impact that third-party advertising and marketing has on their sales on the world’s...
