by lotus823 | May 29, 2014 | Marketing, Social Media
One of the major social media marketing events of the year is #SMWF North America, presented by Social Media World Forum. The event is taking place from May 28-29 at 82 Mercer in New York City. Even though we’re not there in person, we wanted to share some highlights...
by lotus823 | May 23, 2014 | Best Practices, Crisis Marketing, Social Media
Let’s face it: we live in an era where social media rules the world. It has become a space where every single person is given a voice, even if it’s behind a screen. Like we all know, this is great for brands as it gives them a space to be creative, open and engaging...
by lotus823 | Aug 19, 2013 | Social Media
We recently met with Vine celebrity Matty Cox to get an insider’s perspective on the potential for video apps and what barriers people have been breaking through 6-second video clips. Innovative social media content is essential to any brand, so who better to talk to...
by lotus823 | Jul 5, 2013 | Integrated Marketing, Marketing, Social Media
You’re surely familiar with old adage of “reach exceeding grasp.” If people read your content and then their people will read it through your people, it spirals outwards again further, into the most distant arms of the social media galaxy. So how can you make sure...
