by lotus823 | Nov 13, 2013 | Integrated Marketing, Marketing, Public Relations, Search Engine Marketing, Social Media
While driving my sister and mom to visit family, my mom rambles on: Mom: “So, I talked to so and so…” Me: “Oh yeah, what did you say?” Mom: “I told her your sister is a lawyer and you’re in public relations, but I have no idea what you do…” We have had this...
by lotus823 | Oct 3, 2013 | Social Media
Instant messaging truly was the first form of “social media” by connecting people in a way that we thought was never possible. When it first became available to anyone with an Internet connection, we all couldn’t get enough of it! On this #ThrowbackThursday,...
by lotus823 | Sep 26, 2013 | Content Marketing, Social Media
Food preferences aside (I love t-bell), we can all agree on one thing about Taco Bell: they own social media. Let’s look at how they are achieving social bliss with their ‘first-mover’ mentality and crowd sourced approach to social media. Taco Bell currently ranks as...
by lotus823 | Sep 19, 2013 | Branding, Integrated Marketing, Marketing, Public Relations, Social Media
The beauty of social media is that you can instantly share anything with your friends, followers, and the world. The downside of social media is that you can instantly share anything with your friends, followers, and the world. With Twitter and Facebook, we have...
by lotus823 | Aug 28, 2013 | Pinterest, Social Media
Pinterest, the language of pop pins and pleasant pictures, is an amazing tool if you use it the right way, and most companies don’t. Why, you may ask? It develops its own momentum in a very accelerated way if you tap into things intrinsically “Pinteresty,” and if...
