by lotus823 | May 14, 2014 | Crowdfunding, Public Relations, Search Engine Optimization, Social Media, Video Marketing Strategy
We previously provided tips for launching a crowdfunding campaign, but getting the funding your project desires is only half the battle. What happens during the process and once you get backing will impact the public’s perception on the project and, in turn, your...
by lotus823 | May 9, 2014 | Public Relations, Social Media
Recently, Snapchat updated its platform with a fresh new look and advanced messaging features. Now available to all iOS and Android users, the newly updated app now allows users to have conversations, rather than just sending individual photos and video messages. The...
by lotus823 | May 2, 2014 | Content Marketing, Digital Marketing, Public Relations, Social Media
In the month of April, we traveled to California, New York, Chicago and even had someone join us from Florida. Why all the traveling you ask? To bring you all the latest on social media, public relations and...
by lotus823 | Apr 23, 2014 | Content Marketing, Digital Marketing, Social Media
One of the biggest days on the startup calendar is April 24, 2014. That’s because it’s NY TechDay 2014! Here’s a look at the NY TechDay experience from last year: NY TechDay 2013 from The Startup Companies Inc. on Vimeo. What to Expect This Year NY TechDay 2014 will...
by lotus823 | Apr 3, 2014 | Public Relations
I still remember the first time I booked a TV segment. I was a sophomore in college and one of my public relations courses required us to find a nonprofit organization and volunteer our PR services, so I decided to pitch local news stations about an upcoming event we...