What the Service Industry Has Taught Me About Marketing

What the Service Industry Has Taught Me About Marketing

Short Answer: (Almost) Everything  I have long held the belief that one can’t simply appreciate a hard day’s work unless he or she has worked in the service industry.  Whether you’re a waiter/waitress, bartender, or bus person, being on the front lines of a service...
Marketing Agency Lifehacks: How To Put Your Best Foot Forward in 7 Steps

Marketing Agency Lifehacks: How To Put Your Best Foot Forward in 7 Steps

Upon beginning a new job, it can be challenging to figure out where you fit into your workplace mix. Throughout my first month here at our marketing agency, I’ve learned that everyone from the office wallflower, to the eclectic writer, to the do-it-all PR guru –...
Social Media Marketing Beyond Likes and Retweets

Social Media Marketing Beyond Likes and Retweets

 In the integrated marketing world, social media plays a pivotal role in delivering a brand’s message as well as generating customer and fan interaction. Let’s look at a few examples of ‘out of the box’ social media marketing utilization.  When planning and...
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