…itself as a necessary marketing tool in today’s world. With the site now surpassing the 2 billion user mark, Facebook provides an opportunity for brands to reach beyond their initial……
Read On from Defining the Facebook Audience Network: Beyond the App
…increase sales through our PR and marketing strategies. At lotus823, your goals are our goals. And with that, I’d want to just give you a little bit about Mike, but……
…space where, you know, for marketing and advertising and content, you know, at the show, and it runs the gamut from every industry. Advertising people come because everyone’s marketing and……
…avoid potential trouble when selecting images for your post. At the very core of any content marketing strategy you will find a framework of content pieces, and perhaps the most……
…to maneuver. With the introduction of marketing tools, the platform has taken away the unique personal factor it previously offered. New analytics encourage content creators to use the platform as……
…affiliate programs with an opportunity to grow by assisting bloggers and website owners to make a living. Are you interested in learning more about affiliate marketing? Get in touch today!……
Read On from Cutbacks on Amazon’s Affiliate Program Referral Rates
…buyers, and brands alike are excited for an amazing return. We had the opportunity of speaking with Leana Salamah, the Vice President of Marketing at IHA, about what both exhibitors……
Read On from Q&A With IHA: What to Expect at The Inspired Home Show 2022
…relations and search engine marketing. We feel that this integrated approach will generate lots of buzz about our SOUNDCAGE™ earphones.” To view the integrated marketing services we provide, please see……
…“whooosaaahhh.” Dedication and determination often lead to success, but overdoing it can lead to a not-so-fun condition known as ‘burn out.’ In the public relations, search engine marketing and social……
Read On from Find Your Work-Life Balance for Continued Success (and Sanity!)
…At our public relations firm, we are all marketing savages with a love of social media marketing. We also know we’re an extension of the lotus823 brand, and as such,……
Read On from To Tweet or Not to Tweet? Tips To Avoid a PR Blunder
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
