…integrated marketing campaign that should be realized: An artistic looking microsite was set up as a subdomain on perrier.com, to highlight the campaign and provide information to consumers: http://warhol.perrier.com/ Perrier……
Read On from The Art of Marketing with Perrier and Andy Warhol
…Perrier bottles inspired by Andy Warhol art? In turn, this inspired her latest blog on the art of marketing. Take a look at the tasteful integrated marketing campaign: https://www.lotus823.com/the-art-of-marketing-art-in-marketing-perrier-via-andy-warhol/ Thank……
Read On from Integrated Marketing Monthly Roundup – October 2013
…a tidal wave of new ideas and unforgettable marketing campaigns. Our Assistant Account Executive, Caitlin Fischer, discusses some of our favorite summer marketing campaigns that we can’t get enough of!……
Read On from Summer at the Jersey Shore with lotus823 – Digital Marketing Roundup
…Which channels can be part of an integrated marketing strategy? An integrated strategy can include public relations, social media, influencer marketing, content marketing, SEO and AI search, paid media, email,……
Read On from What Is Integrated Marketing? A Modern Guide to Building a Connected Brand Strategy
As my colleague and good friend Katie mentioned in a recent blog, social media plays a vital role in impactful marketing campaigns. If you’re just starting out on the social……
Read On from 5 Tips for Integrating Social Media Into Your Marketing Campaign
How often do you run A/B tests in your e-mail marketing campaigns? If you are currently racking your brain trying to think of the last time – if ever- you……
Read On from 5 A/B Tests to Try in Your E-mail Marketing Campaigns
…marketing campaigns, the $150 million Barbie campaign is a huge success. President of global marketing Josh Goldstine shared some key insights from the planning and execution of this campaign, including……
Read On from July Highlights: Digital Marketing & Industry News
…and content marketing campaigns can be a daunting task. Like cooking a homemade meal for your entire family, sometimes finding the right recipe and getting started can be the most……
Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year – surging nearly 22% year-over-year, 2021 doesn’t……
…our beloved Valentine’s Day marketing campaigns from recent years. Uber: #RomanceOnDemand In 2013, your favorite car service offered 15 major US cities access to on-demand rose deliveries. Customers could request……
Read On from Falling in Love with Valentine’s Day Marketing Campaigns
