…Announces New Pin Format Release Improvements on Pinterest have revamped the platform’s appearance and increased the overall Pin image size. The platform also released updates in the search and following……
…a smooth transition. Amazon Vendor vs. Seller Central and A Hybrid Approach Before deciding which option is best for your brand, it is important to understand the differences between the……
Read On from Making the Switch from Amazon Vendor Central to Seller Central
…in the process of launching a Verified Merchant Program that will allow retailers on the platform to be verified, making their products eligible for distribution within Pinterest shopping experiences, including……
…Amazon is paving the way. As we expect many of these stores to begin to pop up over the next year, micro-fulfillment centers will also be integrated into these spaces.……
Read On from Amazon’s Latest Updates and Initiatives: Everything You Need to Know
…the best ways for brands to communicate via its platform during the pandemic. The recommendations for brands focus on how to appropriately connect with audiences while maintaining integrity and consciousness….…
…to browse online. Consider changing your ad objectives to build brand awareness during this time. This will set the stage for receptive audiences to become familiar with your brand so……
Read On from The Importance of Having Flexibility in your Marketing Strategy [FREE EBOOK]
…engagement. Key takeaways from the LinkedIn data shows that empathetic employer branding is resonating the best with audiences. Instagram Spotlights Creators with IGTV Redesign Instagram updated its IGTV video-streaming app……
…seller. In the image below, you can see all of the places your posts may be displayed while browsing. One of the best features about Amazon Posts is that it……
Read On from Everything You Need to Know About Amazon Live and Posts
…of content will encourage audiences to follow suit and make similar videos using your products, further strengthening engagement. What “BLANK” Are You? Another viral trend attracting attention on social is……
Read On from How to Use Viral Trending Topics to Your Brand’s Advantage
…stream event featuring performances by top artists, including Taylor Swift, SZA, Dua Lipa and more. Prime Day 2020: What to Expect Historically Amazon Prime Day has taken place in the……
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
