…for both of our companies, and it plays wonderfully to our company’s ability to elevate brands to exciting new levels with SEO and social media services,” says David Hernandez, Managing……
…many students are eager for an opportunity to work alongside professionals and obtain real-world insight. So, we have compiled five tips to help you increase your chances of landing the……
Read On from 5 Tips to Help You Land the Internship You Want
…hyped up by Netflix with a tour of the famous Bluth banana stands making appearances in major U.S. cities. On the show, the banana stand was owned by the wealthy……
Read On from Our Favorite Integrated Marketing Campaigns That Went Viral
…consequences. 3. Consider the audience. We all have social media followers that sometimes post questionable things on Facebook or tweet out something that may be offensive. Before inflicting that same……
Read On from To Tweet or Not to Tweet? Tips To Avoid a PR Blunder
…audience riveted, but use as few words as possible. You may have to let go of some juicy sentences, unfortunately, but it’s more important to cater to the future’s time……
Read On from Integrated Marketing Strategy Notes: 4 Tips for Short Content That is Still Sweet
Food preferences aside (I love t-bell), we can all agree on one thing about Taco Bell: they own social media. Let’s look at how they are achieving social bliss with……
Read On from Taco Bell: Serving Up the Spiciest Social Media Marketing This Side of the Rio Grande
…a brand interested in our PR, SEO and social media services, we sure do make a lot of calls. So for our first installment, we hope you enjoy our telephone……
Read On from lotus823 Wants to be Your Integrated Marketing AOR: Agency of Rock
…that an impromptu dance party always helps get our creative juices flowing. So, for your listening pleasure and digital marketing motivation, we’ve pulled together a fantastic Digital Dance Party #AgencyofRock……
Read On from #AgencyofRock, Vol. 2: Tuesday Tunesday Digital Dance Party
…tool to bring the PR team closer together. We can all commiserate over these common occurrences and it always helps us take a step back from the daily stresses of……
…to say I didn’t know all of them as well as the back of my hand at first. Continually acquiring knowledge in a variety of different spaces gives me a……
Read On from Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
Q2 Campaign Spotlight: Building Awareness for LIZN® Hearing Earbuds Through Authentic Influencer Partnerships
July 17, 2026
Looking back on Q2, one of our standout successes at lotus823 was an awareness campaign for LIZN® Hearing Earbuds, an innovative hearing device designed to bring greater clarity to speech in noisy environments. With a focus on reaching audiences who would benefit most from the product, we partnered with trusted creators whose communities value health,...
Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
June 29, 2026
From AI advancements and World Cup campaigns to evolving social media platforms and creator partnerships, Q2 delivered no shortage of marketing moments worth watching. Throughout the quarter, brands looked for new ways to engage audiences, build communities, and create memorable experiences. While the tactics varied, one common thread emerged. The brands that stood out were...
Read On from Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
Becoming a Certified Women-Owned Agency
June 26, 2026
1. What does becoming a certified Women Business Enterprise mean to you personally and professionally? Personally, becoming a certified Women Business Enterprise is both validating and empowering. As a woman who built a business from the ground up, it represents years of perseverance and commitment to creating something meaningful. Professionally, it reinforces our credibility...
