Lots of New Features Added to the iPod Touch

…you’re playing them! With the new design and features the iPod touch is quite possibly poised to give other handheld entertainment devices a run for their money. Did you purchase…

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Restore the Shore! Join the Effort to Rebuild the Garden State

…place we all call home was violently taken from us in a dramatic and heartbreaking Hurricane named Sandy. Sandy took away our homes, our beaches, our offices, and our famous…

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Five Reasons Businesses Should Use Twitter

…reach customers in places they wouldn’t normally be able to find with traditional advertising. Build your business. When a company is just starting up, Twitter can be extremely helpful. It’s…

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JB’s Lessons from the Trenches: Surviving Agency Life

…my team does every day and working at lotus823 is among the most rewarding experiences I’ve had in this industry. That said, there comes a time when every PR person…

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A Real Life Difference

…eager, stressed and confused about the future that lies ahead: Intern Media Relations vs. Career Media Relations Media Relations is a huge part of the PR industry. However, my experiences

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Social Media Marketing Beyond Likes and Retweets

…described the move as “going where the people already are.” Follow the Calgary Zoo on Instagram: @calgaryzoo2012ar Budweiser Brazil introduces ‘Buddy Cup’. It seems that there has always been some…

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Integrating Influencer Engagement Into Your Marketing Strategy

…best practices and integrating them into your social media strategy. Instead of collecting an audience piece by piece, you’re going after the big boulder of influencers to drive attention to…

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Celebrity Branding and What it Can Teach Us

…Sears. Besides clothing, the family sells fragrances and makeup, and also attaches itself to other brands as well, including Quick Trim. They also have become brands in themselves. As a…

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