by lotus823 | Oct 9, 2014 | Blogs, Content Marketing, Social Media
It seems numerous social media outlets and the Internet are the proven “go-to” and reliable news source for most, but which sources are actually here to stay? There’s one online strategy that can benefit many companies and give them something they strive for – an...
by lotus823 | Sep 5, 2014 | Content Marketing, Digital Marketing, Holiday, Integrated Marketing Monthly Roundup, Public Relations, Social Media, Trade Shows
Summer has come to an end but the content never stops. Check out our PR and digital marketing news, tips and advice from August...
by lotus823 | Aug 20, 2014 | Blogs, Social Media
lotus823 is excited to announce the beginning of our guest blogger series!This is our first installment and we’re glad you’re here to be a part of it. To see all of our posts from our guest bloggers click here. If you would like to be a guest blogger for The...
by lotus823 | Aug 19, 2014 | Facebook, Social Media
A lot has changed since the original Facebook debuted in 2004. It seems that even a lot has changed since last year. Back in May and June of this year there was uproar among marketers and brands about organic reach drastically dropping. So why was it dropping? Brian...
by lotus823 | Aug 13, 2014 | Digital Marketing, Social Media
The reality is that Applebee’s and I tend to have a very different overall definition of what “a foodie” is in general. The good news is that there is definitely one aspect of the Applebee’s foodie definition and mine that we strongly agree on… While dining, a true...
by lotus823 | Aug 12, 2014 | CES, Public Relations, Social Media, Trade Shows
Throughout the past year, I’ve had the opportunity to work directly with clients both off-site and on. In the office I am working daily to maintain accounts through monitoring for media coverage, to writing press releases, to managing social media communities and any...