by lotus823 | Jul 26, 2013 | Integrated Marketing, Marketing, Social Media
Integrated marketing, social media marketing specifically, is an ocean, and no site is an island. At our integrated marketing agency, we understand that when you drop a piece of data into the water, its ripples emanate outwards, far beyond the plane of your site and...
by lotus823 | Jul 25, 2013 | Integrated Marketing, Marketing
My desk often sparks conversation. One may surmise I’m five years old or claim I’m the office kleptomaniac or I’m a hoarder (oh hey, two-year-old notebooks). According to Entrepreneur, the way you organize and decorate reveals a “surprising” amount of information...
by lotus823 | Jul 23, 2013 | Instagram, Integrated Marketing, Marketing, Technology
At lotus823, we are the needle and thread to creating a seamless experience for client and customer. As a fully integrated marketing agency, making sure that there is uniform information across all media is extremely important. Social media platforms are ever...
by lotus823 | Jul 22, 2013 | Integrated Marketing
As I’ve written about again and again, us loti love food here at our integrated marketing headquarters. As for me, I love all the worst best foods: grilled cheese and bacon, Chinese food, disco fries… bring it on! But alas, the perpetual, daily 2 p.m. craving of a nap...
by lotus823 | Jul 20, 2013 | Branding, Integrated Marketing, Marketing
Since I began writing for brand marketing, many people have asked me to explain the difference between branding and advertising. In an interview with Jeremy Hildreth, UK-based branding expert, he described advertising as “a bit like telling a girl in a bar, ‘Hey, I’m...
by lotus823 | Jul 19, 2013 | Integrated Marketing
Integrated marketing solutions are all about thinking of things in new, exciting ways. At lotus823, we know that sometimes to find the voice you’re familiar with you have to take your mind to somewhere unfamiliar, outside your comfort zone. Our best ideas and...