by Allison Hernandez | Mar 27, 2020 | Best Practices
For our second installment in our work from home best practices and guidelines series, we are sharing the perspective of our leaders – the managers at lotus823! Our talented managers are dedicated to pivoting the way we communicate and collaborate while ensuring...
by Allison Hernandez | Mar 25, 2020 | Best Practices
As many people around the world shift from their office settings to working full-time at home, this new lifestyle can require some adjustment. There are often challenges faced while employees become accustomed to their new space. Allison Hernandez, lotus823’s...
by lotus823 | Sep 6, 2019 | Best Practices, Social Media Marketing
With 322 million monthly users, there is certainly a population to be reached by marketers on Pinterest. Considering we’ve already covered our top tips for marketing on Facebook, Twitter, Instagram, LinkedIn, and Snapchat there was no way we were going to neglect the...
by lotus823 | Jul 25, 2019 | Best Practices, Digital Marketing
Marketing automation is a powerful way of ensuring your messaging reaches the right people at the right time, in turn helping your business to save time and improve results. In fact, data shows that businesses using marketing automation to nurture prospects see a 451%...
by lotus823 | Jun 14, 2019 | Advertising, Best Practices, Social Media Marketing
As illustrated through our previous blog posts on social media advertising on Facebook, Twitter, and Instagram, social media has created a multitude of opportunities for businesses to reach consumers through a more casual medium, and now LinkedIn has hopped on the...
by lotus823 | May 16, 2019 | Best Practices, Social Media Marketing
The rise of social media has presented new opportunities and challenges for businesses. Utilizing these platforms to connect with consumers to spread the word about your brand has been known to be very effective. However, 60% of consumers no longer trust social media...