This past weekend, the Consumer Electronics Show (CES) returned to Las Vegas for another year, giving it’s 115,000 attendees a first-look at all of the innovative and new technologies we have to look forward to as we move through 2023. Keep reading on for the best in show highlights! On-Site CES Client Highlights Audio-Technica…
Read On from CES 2023 in Review: The Most Influential Tech We Saw
Whether you’re an executive or part of your company’s public relations team, there will come a time when you will be asked to speak on behalf of your company. With the help of media training, business professionals can prepare a variety of different tactics in order to ensure a positive, successful interview. If you were…
It is December, which makes this our last digital marketing and industry highlights blog post for 2022! You’ve probably noticed your favorite platforms sharing your 2022 moments with you, like Spotify wrapped, Snapchat’s look back, and TikTok sharing their top creations of the year. To wrap up this year in a perfect bow, here is…
Read On from December Highlights: Digital Marketing & Industry News
Home and houseware products make great gifts for any occasion, but they really make an impact for life-changing moments, such as weddings, housewarmings, baby showers, and retirements. Sponsored by Newell Brands, survey results of the 2023 International Housewares Association (IHA) Occasions Report provide insight on the opportunities for brands in the home and housewares space…
Read On from 2023 Housewares Industry Trends: How Consumers Are Embracing Life’s Moments
With 2023 just a few weeks away, now is the time to reflect on the year behind us. 2022 was filled with developments in apps, trends, and advances in technology. Here are the strategies that took 2022 by storm that will likely continue to see growth in the new year. Authenticity When it comes…
The hustle and bustle of the holiday season has arrived, and social media platforms are doing everything they can to help you navigate! This past month, apps have made updates that seem simple, but make a huge difference in our everyday lives. Continue reading for a quick recap of the latest changes in digital marketing…
Read On from November Highlights: Digital Marketing & Industry News
Experiencing a crisis can be an overwhelming experience. However, ensuring this opportunity is used as a learning opportunity to prepare for future crises can be extremely helpful. Now that you have a full understanding of crisis preparedness and management, there are many steps organizations can take to regroup and move forward in the post-crisis stage….
2022 is almost fully in the past, giving excitement to the new year! The first trade show of 2023 is less than two months away! Trade shows are a great way to get your brand and products directly in front of the media. They also offer once-in-a-lifetime networking opportunities with other industry professionals. Below you…
Read On from Your 2023 Trade Show Guide: CE, Housewares, & Pets
The biggest technology show of the year, the Consumer Electronics Show (CES), is approaching faster than the Indy cars attending. The Consumer Technology Association (CTA) is partnering with the World Academy of Art and Science (WAAS) in support of the United Nations’ efforts to advance human security for all, making the effort this year’s theme….
Read On from CES 2023: Show Predictions and Biggest Trends to Watch
During the Halloween season, social media apps and search engines did something scary – they made changes and updates! Though change can be spooky, most updates are for the best, making work for social media managers and everyday users easier. Catch up on some of the latest news and updates from October below. Social…
Read On from October Highlights: Digital Marketing & Industry News
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
