…early-bid entry fee reduction opportunities exist. What’s Coming Up: Media Event Registration/Preparations Content Conversations What’s Down the Road: Content Development Social Media Planning Award Submissions Media Outreach Sound like a……
Read On from Public Relations Planning for Q4: The CES Edition
In the world of PR and lifestyle brands, Q4 kicks off the peak holiday season for short-lead media. That means we have about a two-month window (until late October) to……
…went to college with way back when who are now anchors on national television. We called ourselves media junkies. We loved media. We actually loved reading newspapers when we were……
Read On from Chase After The Dream, Don’t Chase After The Money
…thoughts as to how to get it right. You have to be realistic about what you can offer and when. Media coverage for crowdfunding campaigns is always a mixed bag….…
Read On from Connected Home Campaigns: An Interview with Heather Hewit
…in the target markets. Through our efforts, we actively curated tailored media lists, developed pitches and messaging, submitted to editorial opportunities, and conducted extensive media outreach. Challenge As the launch……
…as early as 5 months ahead! The comprehensive strategy and collective efforts put forward by our entire team are to secure top media placements, schedule media interviews, enter industry awards,……
Read On from A Look Back at CES 2023: Strong Showcase and Client Success
Summary In just one year, lotus823 secured over 39 billion media impressions in top-tier media outlets. The placements include full-product reviews, round-up inclusions, and deal coverage surrounding Roborock’s entire catalog….…
…press exposure, beginning with thorough research of international media contacts to build an extensive media database. lotus823 crafted tailored brand and product pitches addressing the themes of holiday, home décor,……
…and healthcare sectors since 2013. In 2022, the lotus823 team developed a refreshed strategy to exceed the brand’s media footprint from the previous year and further expand its awareness across……
…Daan Technologies acquired more than 540 million media impressions as a result of CES 2022. In addition, Daan Technologies also was the recipient of Reviewed’s CES 2022 Editor’s Award and TWICE’s Picks 2022……
Read On from CES 2022 Public Relations for Daan Technologies
Starting Your 2026 CES Marketing Plan Now is a Must, Here’s Why
July 14, 2025
January 2026 may seem far off now, but if you’re attending The Consumer Electronics Show next year as an exhibitor, starting your CES marketing strategy today is highly recommended. Here are some opportunities you should hop on now so that you don’t miss out. 3 CES Marketing Opportunities to Hop On Now 1. CES...
Read On from Starting Your 2026 CES Marketing Plan Now is a Must, Here’s Why
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
