Integrated Marketing Agency Selected as One of the Highest-Scoring Companies Based on Positive Employee Engagement and Sentiment EATONTOWN, N.J. – May 16, 2019 – lotus823, an award-winning, integrated marketing communications……
Read On from lotus823 Named One of Inc. Magazine’s Best Workplaces of 2019
…May 28, 2014 He also feels that people should stop talking about real-time marketing since everything is planned. With those plans, use marketing and mathematics to adjust the numbers according……
…marketing resources When outlining your long-term pitching strategy, keep your overarching brand goals in mind. Whether it’s leveraging social campaigns, influencer collaborations or email marketing, the most effective pitching tactics……
…ad campaign sparked major controversy, but ultimately paid off for the company’s net worth. Continue reading to catch up on all the industry news you may have missed in September!……
…make any necessary changes to character count or writing style to ensure the message best meets the audience. Additionally, if running paid social campaigns or Google Ads about the specific……
Read On from What Happens When a Crisis Strikes for your Brand? Marketing Tips and Preparation Ideas
…allows advertisers to broaden their search queries, improving overall targeting. Enhanced Reporting improves overall reporting capabilities. These updates are available in LinkedIn’s Campaign Manager. Instagram Tests a New Event ‘Invited’……
…launch of ViX and Hispanic Heritage Month. . Digital & Content Marketing On the digital marketing and content marketing side, our clients’ social media advertising impressions reached 11.7 million impressions!……
Read On from 2022 Year in Review: How Our Clients Reached Over 48 Billion People
…can teach us is this: to garner attention and have a successful campaign, you must be unique and creative. Case in point, the potato salad campaign’s food copycatters aren’t doing……
Read On from Crowdfunding Weirdos: Epic Successes & Cringe-Worthy Flops
Some time ago the term “sass monster” came to be a part of this integrated marketing agency’s vocabulary. And, it was invented to describe me. Why? Because, sometimes I’m simply……
Read On from The Sass Monster’s Guide to Turning Around a Bad Day
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
