February's Digital Marketing Roundup

…the office as a group can help boost morale and increase productivity. Public Relations vs Digital Marketing Public relations and digital marketing are hot buzzwords in the business world right…

Read On from February’s Digital Marketing Roundup

Share this:

The Core Four: Top Social Media Platforms for Influencer Marketing

As a component of most brand strategies, any modern-day marketing mogul understands the value of influencer marketing. In fact, 2019 reports indicate that 92% of people believe influencer marketing to…

Read On from The Core Four: Top Social Media Platforms for Influencer Marketing

Share this:

6 Best Practices for Crowdfunding Campaigns

We previously provided tips for launching a crowdfunding campaign, but getting the funding your project desires is only half the battle. What happens during the process and once you get…

Read On from 6 Best Practices for Crowdfunding Campaigns

Share this:

#ForceFriday: Star Wars Strikes Back on Social Media

Earlier this month Disney launched a marketing campaign of epic proportions. The worldwide marketing blitz leading to the December release of Star Wars Episode VII: The Force Awakens officially kicked…

Read On from #ForceFriday: Star Wars Strikes Back on Social Media

Share this:

Social Media Experiment: Foodies Take Over Applebee’s Instagram

…to be the biggest fans of their fans” (according to Shortyawards.com), the Applebee’s digital marketing strategy to do just that seems pretty on par for success. The Digital Marketing Strategy…

Read On from Social Media Experiment: Foodies Take Over Applebee’s Instagram

Share this:

Brands That Understand Hispanic Marketing… and Get it Right!

…and tying it into your campaign will help connect the dots when trying to target this major US population. Want to learn more about Hispanic marketing? Check out our Hispanic…

Read On from Brands That Understand Hispanic Marketing… and Get it Right!

Share this:

lotus823 Offers Excellent Opportunity for Social Media Strategist!

…handling multiple Social Media networks including: Facebook, Twitter, Google+, YouTube, Pinterest, LinkedIn, YouTube, Tumblr, etc. Must have experience developing, launching and managing innovative Social Media marketing campaigns, identifying and significantly…

Read On from lotus823 Offers Excellent Opportunity for Social Media Strategist!

Share this:

Integrated Marketing Monthly Roundup – May 2013

The integrated marketing monthly roundup is your source for all lotus823 blog posts from the past month. From public relations to social media and search engine marketing, we’ve got you…

Read On from Integrated Marketing Monthly Roundup – May 2013

Share this:

Tweet the Vote: Social Media Hits the Campaign Trail

With 2016 presidential campaigns kicking into high gear, campaign teams are searching for the most effective way to advertise their candidate. Today’s campaigns utilize social media more than ever before….

Read On from Tweet the Vote: Social Media Hits the Campaign Trail

Share this: