…bad thing (creative people often do), but others may judge you incorrectly.” 2. Uncommon objects: Creative and open to new experiences. “People with original art, unusual spaces, or a diverse……
Read On from I’m Not Neurotic I Just Work in Integrated Marketing
…CES in January and I met with some of the lotus team, it flipped a switch at that moment. I knew I really wanted to be apart of this organization….…
Read On from From Luggage to Wine to Headphones: How Nancy Kohlreiter Ended Up at lotus823
…or smart home devices (i.e.: Alexa). The home is becoming more connected than ever before and it will be interesting to see this category continue to grow and adapt in……
Read On from IH+HS 2019: Innovation Abounded at this Year’s Trade Show
…Launched Ad-Supported Music Services for Their Smart Speakers This month, both Amazon and Google launched music-streaming apps with one catch – exclusivity for their respective smart speaker devices. These two……
…you to manage your preferences across all your Meta accounts from one place. The Accounts Center can be found in the settings menu on Facebook, Instagram, and Messenger. Once in……
Read On from January Highlights: Digital Marketing & Industry News
…led to cluttered and intrusive ad experiences on websites, causing audiences to ignore ads. Attention is now emerging as the successor to viewability, focusing on whether consumers notice and engage……
Read On from August Highlights: Digital Marketing and Industry News
…when you use our Service and the choices you have associated with that data. We use your data to provide and improve the Service. By using the Service, you agree……
…are an abundance of credible news sources out there to choose from. The method(s) that you prefer to receive this information will determine which sources you find most useful. Here……
Read On from Don’t Live Under a Rock: A PR Specialist’s Tips on How to Stay Informed
At lotus823, experiential marketing is a focal point within our integrated strategies. It offers our clients the opportunity to fully connect with their audiences through experiences. And those audiences are……
Read On from Experience It: The Top Experiential Events of 2015
…annual trade exhibition in Chicago sets the housewares industry benchmark for product innovation, market trends, and business practices. More than 2,200 exhibitors from six continents display the latest, most innovative……
Read On from The Road to the 2018 International Home + Housewares Show
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
