by lotus823 | Jan 5, 2023 | Best Practices, Marketing, Media Training, Public Relations
Whether you’re an executive or part of your company’s public relations team, there will come a time when you will be asked to speak on behalf of your company. With the help of media training, business professionals can prepare a variety of different tactics in order...
by lotus823 | Dec 22, 2022 | Content Marketing, Instagram, Marketing, Public Relations, Social Media, Social Media Marketing, TikTok
It is December, which makes this our last digital marketing and industry highlights blog post for 2022! You’ve probably noticed your favorite platforms sharing your 2022 moments with you, like Spotify wrapped, Snapchat’s look back, and TikTok sharing their top...
by lotus823 | Dec 15, 2022 | Consumer Behavior, Digital Marketing, Housewares, Marketing
Home and houseware products make great gifts for any occasion, but they really make an impact for life-changing moments, such as weddings, housewarmings, baby showers, and retirements. Sponsored by Newell Brands, survey results of the 2023 International Housewares...
by lotus823 | Dec 8, 2022 | Best Practices, Digital Marketing, Social Media Marketing
With 2023 just a few weeks away, now is the time to reflect on the year behind us. 2022 was filled with developments in apps, trends, and advances in technology. Here are the strategies that took 2022 by storm that will likely continue to see growth in the new year....
by lotus823 | Dec 1, 2022 | Advertising, Consumer Behavior, Content Marketing, Digital Marketing, Social Media, TikTok
The hustle and bustle of the holiday season has arrived, and social media platforms are doing everything they can to help you navigate! This past month, apps have made updates that seem simple, but make a huge difference in our everyday lives. Continue reading for a...
by lotus823 | Nov 23, 2022 | Best Practices, Digital Marketing, Marketing, Public Relations, Small Business
Experiencing a crisis can be an overwhelming experience. However, ensuring this opportunity is used as a learning opportunity to prepare for future crises can be extremely helpful. Now that you have a full understanding of crisis preparedness and management, there are...
by lotus823 | Nov 17, 2022 | Business Development, CES, Experiential Marketing, Housewares, Inspired Home Show, Marketing, Technology, Trade Shows, Uncategorized
2022 is almost fully in the past, giving excitement to the new year! The first trade show of 2023 is less than two months away! Trade shows are a great way to get your brand and products directly in front of the media. They also offer once-in-a-lifetime networking...
by lotus823 | Nov 10, 2022 | CES, Marketing, Technology, Trade Shows
The biggest technology show of the year, the Consumer Electronics Show (CES), is approaching faster than the Indy cars attending. The Consumer Technology Association (CTA) is partnering with the World Academy of Art and Science (WAAS) in support of the United Nations’...
by lotus823 | Nov 3, 2022 | Advertising, Blogs, Branding, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Social Media, Social Media Marketing, Technology
During the Halloween season, social media apps and search engines did something scary – they made changes and updates! Though change can be spooky, most updates are for the best, making work for social media managers and everyday users easier. Catch up on some...
by lotus823 | Nov 1, 2022 | lotus823 News
RED BANK, N.J. – November 1, 2022 – lotus823 is honored to announce the agency has won a Business Intelligence Group Award for Public Relations and Marketing Excellence. The award identifies leading agencies and corporate departments who delivered quantifiable...
