Digital Marketing News, Articles, Tips, and Info

2023 Trend Report: Health & Wellness Insights

by lotus823 Staff

April 6, 2023

The wellness industry is booming, and consumers intend to keep spending more on products that improve their health, fitness, nutrition, appearance, sleep, and more. Emphasized during the start of the...

lotus823 News

10 Tips for Women in the Workplace

by lotus823 Staff

March 24, 2023

With Women’s International Day occurring in March along with it being Women’s History Month, our Co-founder & Managing Partner, Allison Hernandez recently had the opportunity to present to a group...

Search Engine Optimization

5 SEO Best Practices to Boost Organic Traffic in 2023

by lotus823 Staff

March 23, 2023

We have all heard of the term SEO (search engine optimization) at one time or another, and the truth is that optimizing your website is tricky and takes a lot...

Inspired Home Show

The Inspired Home Show 2023: Recap of the World’s Leading Event

by lotus823 Staff

March 8, 2023

The annual Inspired Home Show, hosted by The International Housewares Association (IHA), returned to its home at McCormick Place in Chicago this past week. The show offered face time with...

Digital Marketing

The 5 Best Email Marketing Platforms of 2023

by lotus823 Staff

March 1, 2023

Choosing the right email marketing service is at the root of the success of your campaigns. With the right software, you can reach your customers and drive sales more efficiently....

Best Practices

3 Things to Consider When Choosing Trade Shows and Events

by lotus823 Staff

February 16, 2023

Companies and organizations look to events as a marketing tactic for a variety of different reasons. Some are campaign-driven, while others have a holiday focus. Some are related to a...

Uncategorized

From the Dining Room Table to a Full-Service Agency: The Evolution of lotus823

by lotus823 Staff

February 9, 2023

It was at their dining room table where Co-founders & Managing Partners, David and Allison Hernandez developed the idea of an integrated approach to marketing communications. Going on 13 years...

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Timely perspectives from our team on PR, marketing, and the evolving consumer.

2023 Trend Report: Health & Wellness Insights

10 Tips for Women in the Workplace

5 SEO Best Practices to Boost Organic Traffic in 2023

The Inspired Home Show 2023: Recap of the World’s Leading Event

The 5 Best Email Marketing Platforms of 2023

3 Things to Consider When Choosing Trade Shows and Events

From the Dining Room Table to a Full-Service Agency: The Evolution of lotus823

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