Advertising on Facebook: How to Create a Successful Campaign
Is your business looking to expand its marketing and advertising efforts? Social media has grown into a powerful tool that advertisers can use to target and reach new customers. Facebook, one of the largest social media platforms, offers advertisers a variety of...
TEDxAsburyPark: Describe the Most Passionate Person You Know
We are proud to share that our co-founder and managing partner David Hernandez has been selected as a TEDxAsburyPark speaker for this year’s topic about “Passion.” TEDxAburyPark will take place at Convention Hall on Saturday, May 19th. In his presentation, David will...
April Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
April was a busy month for personal data and privacy discussions. Following news of the Cambridge Analytica Data Scandal with Facebook, social users were at heightened concern about how their personal data is collected and used online. With the fast-approaching...
Possible Facebook Privacy Regulations for Businesses & How to Navigate
Amidst a major data breach, Facebook is facing the reality of strengthened regulations regarding users’ privacy. The purpose is to make users aware that when they agree to allow third-party applications access to their profiles, their information is shared with...
Amazon Spark: What Brands Need to Know
In July 2017, Amazon launched Amazon Spark, a product discovery feed that works as an in-app social media platform. Spark is somewhat exclusive, with capabilities only available to Prime members currently (although non-Prime members can view the feed), and has been...
March Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
In February, social media platforms stole the show for digital news, with the rollout of numerous features focused on user experience; however, in March, Facebook saw similar coverage – but not for good reason. Following news that a third-party data analytics company...
IH+HS 2018: What You Missed in Chicago
Each year, the International Home + Housewares Show (IH+HS) is highly regarded for debuting the latest and greatest products for the widely diverse home market. Held in McCormick Place in Chicago, this year’s show ran from Saturday, March 10th through Tuesday, March...