#lotuslocal – Google My Business Overview
If you’ve already heard of Google Places and Google+ Local, then you’ll be happy to know that you’re already somewhat in the know about Google My Business. But, as with...
What Exactly Is Integrated Marketing?
With the business industry changing regularly, clients are in need of connecting with agencies that are able to adapt to changes and can integrate all available services. Being an integrated...
Our Favorite Picks: Back to School Edition
It’s October and for most that means you’re finally settling into “back to school” mode. With every crisp fall, companies are entertaining us with their new marketing and social media...
Why Blogging is the Future and Beneficial
It seems numerous social media outlets and the Internet are the proven “go-to” and reliable news source for most, but which sources are actually here to stay? There’s one online...
September’s Digital Marketing Roundup
Can you believe it’s already October? We can’t! Lets take a quick look back on September’s digital marketing blogs.... Read On from September’s Digital Marketing Roundup
Traditional vs. Digital Marketing: Finding the Happy Medium
Lets face it; the day where marketing via print materials were a company’s main focus is long gone. As PR agencies send press releases through email and prefer digital media...
Upcoming Consumer Electronics Events To Look Out For
The consumer electronics industry is always bursting with new and exciting products, and the best place to see these innovations is at CE tradeshows. Below are some of the can’t...
Need Some Inspiration? Top TED Talks for Marketers and PR Pros
Have you hit a creative block? Or maybe just need some inspiration to help get you through your day? TED Talks often help me when I’m facing a challenge, be...
A Day in the Life of a PR Pro – East Coast vs. West Coast
Prior to joining lotus823, I worked for a large, global PR agency where my colleagues were based in San Francisco, Chicago, Boston, and Washington, D.C. While I had the chance...
Integrated Marketing Monthly Roundup
PR and Digital Marketing Roundup – August 2014
Summer has come to an end but the content never stops. Check out our PR and digital marketing news, tips and advice from August 2014.... Read On from PR and...
