As an integrated marketing agency, my team and I need to consistently be thinking of fresh ideas, fresh like a delicious fall-time apple. In the spirit of fall apple picking,...
lotus823 Wants to be Your Integrated Marketing AOR: Agency of Rock
Music is a big source of motivation for lotus823. Day in and day out, we always have tunes blasting from our office sound system and we think it’s time to...
Integrated Marketing Monthly Roundup – September 2013
Another month has past us and if you have missed some of our recent blogs, no need to worry. We are back with our integrated marketing monthly roundup! Here’s a...
Integrated Marketing Strategy Notes: 4 Tips for Short Content That is Still Sweet
Today, language has shifted. Inside and outside of marketing, economy of words is key. Twitter has reinvented the way we have thoughts; Vine has reinvented the way we make videos....
[Download New Guide] Google+ Best Practices
Did you know that Google+ is reportedly the second most used social network worldwide? There have been many disputes on the power behind Google+ but there is no denying its...
Our Favorite Integrated Marketing Campaigns That Went Viral
As consumers we’re over stimulated every day with images, either entertaining or for marketing, but often they’re both. There’s a constant struggle in the integrated marketing world to be the...
lotus823, a N.J.-based Integrated Marketing Agency Welcomes New Client Audio-Technica U.S., Inc.
The marketing agency will support the brand’s communication needs, helping to increase online visibility and amplify brand awareness TINTON FALLS, N.J. – August 12, 2013 – lotus823, an integrated marketing...
Integrated Marketing Monthly Roundup
Integrated Marketing Monthly Roundup – August 2013
Welcome to the integrated marketing monthly roundup where we cover everything you need to know in public relations, social media and search engine marketing. This month introduces an infographic, social...
Learning From Lisa: The Basics of Search Engine Optimization
With today’s intense competition, companies are using integrated marketing techniques to increase their brand visibility. One (of many) marketing tactics that we love here at lotus is search engine optimization...
How To Rock Social Media Marketing Like Spirit Junkie Gabrielle Bernstein
After more than two years of working side-by-side our stellar Integrated Marketing Manager, Katie Foley, I’ve learned not only a thing or two about managing and executing branding campaigns, but also...