As an integrated marketing agency, lotus823 stays on top of all of the latest trends in the world of search engine optimization and pretty much everything Google does. One recent...
Integrated Marketing…To-Go
Trade show marketing and live-event support is an important service provided by integrated marketing agencies like lotus823. Providing onsite event marketing support not only contributes to the overall success of...
Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
Most kids want to be something like a doctor, a lawyer or a teacher when they grow up. I used to dream of becoming a trapeze artist and joining the...
Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
We are now in the home stretch of the holiday season and many people are already scouring leaked Black Friday ads and making their shopping plans. For me, it’s always...
How to Explain Integrated Marketing to Your Grandma
While driving my sister and mom to visit family, my mom rambles on: Mom: “So, I talked to so and so…” Me: “Oh yeah, what did you say?” Mom: “I...
Mix It Up: Newsworthy and Laugh-worthy Sources
Working at an integrated marketing agency, part of my daily ritual, along with meetings and the fattening treats my co-workers force feed me (who am I kidding), is to check...
3 Tips for Advertising on Social Media Effectively
Social media has refined itself in its tenure as a modern powerhouse, a lynchpin almost, in modern advertising. A business that does not incorporate social media is laughable in this...
Integrated Marketing Monthly Roundup – October 2013
Welcome to the integrated marketing monthly roundup! In October, lotus823 brought you lots of treats. By treats, we mean tips, tools and even music to help you power through your...
#AgencyOfRock Vol. 3, Monster Mashup Halloween Mix
Halloween has crept up on us again. Our office is now filled with copious amounts of candy, pumpkins, and costumes. This is the perfect time of year to showcase your...
Top 5 Data Tools For Your Integrated Marketing Team
“Numbers have an important story to tell. They rely on you to give them a voice.” -Stephen Few In dealing with multiple communications channels, a number one priority is to...