Media Relations 101: Think of Pitching Like Online Dating

Media Relations 101: Think of Pitching Like Online Dating

Media relations—certainly that’s what public relations is all about…isn’t it? Well, of course that’s a loaded question. Most public relations professionals came out of college thinking that so very much of their day-to-day right off the bat would involve mainly...
Notes From a PR Specialist: The Art of Damage Control

Notes From a PR Specialist: The Art of Damage Control

As a public relations specialist, many times you are faced with the stress of executing damage control for your client. Whether you are a publicist for a major celebrity, or even a public relations firm working with a start-up company, the impact of negative publicity...
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