…of important dates or to schedule tasks throughout the day. Why would you not treat your social and web content to the same luxury? If you’re serious about growing your……
Read On from Planning for 2022: Content Calendar Best Practices
…their wish lists, it is never too early to begin strategizing for the busiest shopping season. To help your brand make an impression on consumers and media this year, we’ve……
Read On from The Key to a Successful PR Campaign for the Holidays
…clear and on-topic. This is the only person who should have any contact with media organizations. 2. Announce the issue before the media does. This maximizes your opportunity to place……
Read On from Notes From a PR Specialist: The Art of Damage Control
…an option to view their media kit, you’re in luck! If not, you may have to reach out to them directly to request a copy of their updated Media Kit….…
Read On from Editorial Calendar Strategy Advice for Public Relations Professionals
…Network, House Beautiful, Food & Wine, and more in addition to many other placements. The brand received a total of 103 media placements and more than 3.5 billion media impressions….…
…benefits include brand awareness and product education. Media Events: Media events are a great way to get a brand or product in front of the media. To grab the attention……
Read On from 3 Things to Consider When Choosing Trade Shows and Events
…polite reminder can secure a media placement. At lotus823, some of the resources we utilize while compiling our holiday gift guide opportunities are Cision, media contacts we have established a……
PR pros everywhere have developed unique methods for media relations planning, but we all should have one tactic in common: using editorial calendars for strategy creation. The benefits of consulting……
Read On from The Benefits of Editorial Calendars for 2019 Planning
…up with a creative and engaging social campaign. Create social content and blogs. Build an active and engaged social community. Your brand doesn’t have to go quiet because there’s no……
…24/7 monitoring of all social networks since Sunday. CES 2015 in Numbers Most Talked About Brands Samsung unveiled TVs, smartphones, laptops, audio speaker, a smartwatch, and an amazingly fast SSD….…
Read On from CES 2015 Final Recap – Most Talked About Moments
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
