PR 101: Tricks of the Trade You Don’t Learn in School
I’ve said it once and I’ll say it again: for the most part, the things I do on a daily basis as a public relations professional I was never taught...
PR Tips: Getting Through the Lull of Summer
Warm summer breezes. The smell of the ocean. Lazy summer days down the shore. For those in public relations, “lazy days” are hard to come by. But, for consumer brands...
Editorial Calendar Strategy Advice for Public Relations Professionals
As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing...
