…in Japan and Thailand, Lemon8 will not formally launch in the US until May. Facebook Tests AI-Generated Stories Based on Your Previously Shared Images Facebook is looking for ways……
Read On from April Highlights: Digital Marketing & Industry News
…Internet and watched the nature of online platforms, like AOL and Facebook, go from areas for conversational, personal branding to crucial places where businesses must be active to thrive as……
Read On from The Top Three Reasons Why Social Media is Made for Businesses
…hashtags and handles. Keep it to two or three hashtags, and leave extra characters so it is easy for others to retweet. Facebook Images speak louder than words. Organize your……
Read On from Integrated Marketing Strategy Notes: 4 Tips for Short Content That is Still Sweet
…announced their resignation from Facebook, which bought Instagram back in 2012 for $1 billion. 2018 has been a less than stellar year for Facebook, as Systrom and Krieger join a……
…community that feels safe for transgender individuals. Facebook Experiences its Largest Security Breach in History Earlier this year, Facebook experienced the biggest security breach in all of its 14 years……
…specific channels. Facebook Tests New ‘Professional’ Mode for Creator Profiles Set for limited testing in the U.S., Facebook’s new professional mode for profiles intends to provide insights and glean……
Read On from December Highlights: Digital Marketing & Industry News
…as payouts will grow as Shorts does and funding is not capped as it would be in a creator fund. Meta’s Bundling your Instagram and Facebook Account Setting in……
Read On from January Highlights: Digital Marketing & Industry News
…– although Twitter, Facebook and Instagram thrive on openness, private interactions have always been necessary. The rise of popular social networks adding this feature is simply to accommodate those with……
Read On from Social Media Networks and The Craze of Private Messaging
From sharing adorable dog pictures on Facebook to posting for a friend’s birthday on Instagram, it seems as though everyone uses at least one form of social media to mark……
…your website, linked to Facebook, Twitter, LinkedIn and other social media sites encourages web-browsers to dive into all aspects of your company, only a webpage away. The convenience will surely……
Read On from You’re LinkedIn – Now Tell The World About Your Company!
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
June 29, 2026
From AI advancements and World Cup campaigns to evolving social media platforms and creator partnerships, Q2 delivered no shortage of marketing moments worth watching. Throughout the quarter, brands looked for new ways to engage audiences, build communities, and create memorable experiences. While the tactics varied, one common thread emerged. The brands that stood out were...
Read On from Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
Becoming a Certified Women-Owned Agency
June 26, 2026
1. What does becoming a certified Women Business Enterprise mean to you personally and professionally? Personally, becoming a certified Women Business Enterprise is both validating and empowering. As a woman who built a business from the ground up, it represents years of perseverance and commitment to creating something meaningful. Professionally, it reinforces our credibility...
Micro vs Macro Influencers: Who Drives Better Results
June 4, 2026
For a long time, the influencer marketing methodology has been to select creators based on how large their following is. But as an industry, we have matured, and so has our strategy. As brands continue to increase investments into creator partnerships, the question of micro vs. macro influencers becomes increasingly pertinent. Brands are reevaluating and...
Read On from Micro vs Macro Influencers: Who Drives Better Results
