10 Tips for Women in the Workplace
With Women’s International Day occurring in March along with it being Women’s History Month, our Co-founder & Managing Partner, Allison Hernandez recently had the opportunity to present to a group……
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4 Ways to Celebrate “Get to Know Your Customers Day”
“Get to Know Your Customers Day” lands on the third Thursday of January, April, July, and October, which is the perfect reminder for businesses to celebrate their target audience and……
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Google+ Brand Page Tips and Tricks
Lately, the hottest topic in social media has been, without a doubt, Google+. But one of the drawbacks of the new social networking giant is the lack of customization. Don’t……
An Integrated Approach to Lunchtime in a Search Engine Marketing Environment
The workday always makes me feel hungry. Whether sorting e-mails, corresponding with clients or pitching new products, the brainwaves used at work seem to burn more calories than my nightly……
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The Sass Monster’s Guide to Turning Around a Bad Day
Some time ago the term “sass monster” came to be a part of this integrated marketing agency’s vocabulary. And, it was invented to describe me. Why? Because, sometimes I’m simply……
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The Ins and Outs of an Integrated Marketing Campaign
In a fast-paced digital world, brand recognition and originality are not as simple as it once was. To stand out in the crowded marketplace, brands must focus on a combination……
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Factors to Consider When Planning a Google Ads Strategy
Google Ads has been one of the leading advertising platforms for over two decades and remains trusted by millions of marketers worldwide. Due to Google’s immense reach, various capabilities, and……
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5 Tips for Improving Your Media Outreach
Media outreach is critical for meaningful brand exposure in the target markets of your business. However, it can be overwhelming in terms of where to start, who to reach out……
Amazon Prime Day 2023: Everything You Need to Know
Amazon’s Prime Day 48-hour sales event is the company’s largest sale of the year. During last year’s event, Amazon Prime members purchased more than 300 million items worldwide while saving……
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