In the integrated marketing world, social media plays a pivotal role in delivering a brand’s message as well as generating customer and fan interaction. Let’s look at a few examples...
An Integrated Marketing Agency’s Round-Up of Bookmarked Links
Being a communications professional is a lot of fun. No day is the same, and the opportunities to grow and learn both professionally and personally are endless. And one thing’s...
Integrated Marketing Monthly Roundup
Integrated Marketing Monthly Roundup – May 2013
The integrated marketing monthly roundup is your source for all lotus823 blog posts from the past month. From public relations to social media and search engine marketing, we’ve got you...
The Sass Monster’s Guide to Turning Around a Bad Day
Some time ago the term “sass monster” came to be a part of this integrated marketing agency’s vocabulary. And, it was invented to describe me. Why? Because, sometimes I’m simply...
How-To Fuel Creativity at an Integrated Marketing Agency
At an integrated marketing agency, content is key. It spreads our clients’ brand messages, shapes identities, establishes personalities and cultivates communities. Us loti are a quirky bunch – we find...
The Top Three Reasons Why Social Media is Made for Businesses
Social media is no longer just a tool we use to connect with friends and family. Since its inception, social media has evolved into something so much more than simply...
Integrated Marketing Monthly Roundup
Integrated Marketing Monthly Roundup – April 2013
The integrated marketing monthly roundup is your source for all lotus823 blog posts from the past month. From public relations to social media and search engine marketing, we’ve got you...
[STUDY] Facebook Photo Browsing Can Improve Your Mood
Who would have thought? Looking through old pictures can bring back a lot of memories. With Facebook reaching its tenth year in 2014 (!), it has never been easier to...
3 Ways Bacon is like Content Marketing
Because bacon makes everything better I would be happy to attempt to inform you, with a naïve zest, that we’re foodies here at lotus823, but if you happen to follow...
lotus823, a N.J.-based Marketing Agency Specializing in Integrated Marketing Services, Welcomes New Clients AfterShokz and No. 8 Brands
lotus823 to power strategic integrated services campaigns, executing SEO and social media for AfterShokz and PR and social media for No. 8 Brands, to help bolster brand visibility for the...