The integrated marketing monthly roundup is your source for all lotus823 blog posts from the past month. From public relations to social media and search engine marketing, we’ve got you covered! This week loops you in on conquering CES, Super Bowl social media, creating a work-life balance, product launch platform, Launch.it, and how to break…
Read On from Integrated Marketing Monthly Roundup – February 2013
RCA selects integrated marketing company, lotus823, to provide social media marketing for the brand’s Facebook, Twitter, Pinterest, Instagram, LinkedIn and Google+ accounts lotus823, an integrated marketing agency with offices in N.J. and FL, has added iconic electronics brand RCA to its growing client roster. lotus823 will implement monthly social media services as part of a…
The month of February is such a fascinating month. There is so much to wrap your mind around from the month’s interesting symbols to the holidays and events. Not only does February have 28 days in a common year but it also has a range of patterns that can be seen during the month of…
Read On from Infographics For A Integrated Marketing Strategy: Fun February Facts
N.J.-based integrated marketing agency, lotus823, to implement social media and search engine optimization services for barnwood furniture architects, Old Barn Star lotus823, an integrated marketing company, offers a mix of search engine optimization and social media services to its newest addition, Old Barn Star. lotus823 will use a comprehensive cross-platform approach, combining search engine optimization…
Landing that first job after college is something we all look forward to. Your hard work and dedication has finally paid off, and you feel a certain type of validation as a result. For most Americans, work means being at a desk and computer for most, if not all of the workday, even at an…
Read On from Don’t Let Your Integrated Marketing Job Kill You!
As we all know, the world of business has quickly moved away from the concept of traditional public relations. Gone are the days where you would simply send a press release partnered with an open bar event. lotus823, at the forefront of such change, created its innovative integrated marketing approach to bring client brands to…
Read On from Not Sure What to Do with Your New Product? Launch.it!
Last month, I explored the difference between a college classroom and professional office. Over the past few months I have been adjusting nicely to the differences between classroom assignments and client work, although I am still trying to find the comfortable balance between my personal life and work life, during this major life transition. At…
Opportunistic social media moments happen everyday… but when they happen during the biggest football game of the year, social media history is made. For reasons not known just yet, a massive power outage meant 35 minutes of near-darkness at the New Orleans Superdome during the epic showdown between the Baltimore Ravens and the San Francisco…
Read On from Social Media Lit Up During Super Bowl XLVII Power Outage
This year, I was fortunate enough to attend the 2013 International Consumer Electronics Show (CES) on behalf of a number of our CE clients. Here are few lessons learned from a CES first-timer. For weeks leading up to the show I could barely sleep due to equal thirds of excitement, anxiety and mental planning. I…
Read On from JB’s Lessons from the Trenches: 2013 CES “I Have Never Been This Tired” Edition
Getting a single view on your blog post is one thing, but gaining a dedicated following is a whole different story. If you want your website or blog to be successful, you need readers to come back again and again. Here are a few easy tips to help bring more followers to your blog: 1….
August 18, 2025
We get it. Creating content is exciting. It’s creative, fast-paced, and gives your brand a voice in the conversation. But here’s the thing… without a solid strategy behind it, content can easily become noise in a very crowded space. In today’s digital era, people are bombarded with messages from all directions. If your content isn’t...
July 22, 2025
If you’re running a social media marketing strategy for your company, you should be providing your leadership with monthly reports. Not sure where to start? Download our free social media report template below: ...
Starting Your 2026 CES Marketing Plan Now is a Must, Here’s Why
July 14, 2025
January 2026 may seem far off now, but if you’re attending The Consumer Electronics Show next year as an exhibitor, starting your CES marketing strategy today is highly recommended. Here are some opportunities you should hop on now so that you don’t miss out. 3 CES Marketing Opportunities to Hop On Now 1. CES...
Read On from Starting Your 2026 CES Marketing Plan Now is a Must, Here’s Why
