by Samantha Lins | Mar 20, 2024 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he speaks with the CEO and founder of uppercase industries, Becca Brown! Tune in as they delve into Becca’s entrepreneurial journey, how she manages to keep her clients satisfied, and of course...
by Katie Rohmeyer | Mar 11, 2024 | Uncategorized
Isn’t it crazy how we’re all so plugged into our gadgets these days? It’s like you can’t even grab a coffee without seeing everyone around you scrolling through their phones or tapping away on their tablets. And don’t get me started on...
by Samantha Lins | Feb 20, 2024 | Marketing, Podcast
In this episode… Mike McFadden, President of eAccountable, provides the motivation we all need to just get started in this episode of There’s Always a Lyric, hosted by David Hernandez. “Start with the first thing close in, the step you don’t want to take.”...
by Samantha Lins | Feb 7, 2024 | Best Practices, Branding, Influencer Marketing, Public Relations, Social Media Marketing
So, you’ve dotted your i’s and crossed your t’s in getting your consumer brand ready to roll. Now, how do you get the word out there? Here are three marketing strategies to consider in order to start gaining visibility and brand recognition. 1. Social media. It should...
by Elaina Whelan | Dec 20, 2023 | Consumer Behavior, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Social Media, Social Media Marketing
As the year ends and the festive ambiance fills the air, December introduces a whirlwind of excitement in the realm of digital marketing. Amid the holiday cheer, this month witnessed spirited shifts in the industry, unveiling new data insights, platform updates, and...
by Elaina Whelan | Dec 13, 2023 | Advertising, Best Practices, Consumer Behavior, Digital Marketing, Integrated Marketing, Small Business, Social Media Marketing
‘Twas the weeks before the holidays, when we heard from Jungle Scout, “Who was buying what?” We just had to find out. Popular products and spending were reported with care, With a glance into the New Year, and time to prepare. Consumers keep shopping for...
by Elaina Whelan | Dec 12, 2023 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he sits down with David Stewart, the founder of AGEIST, a new media company and agency that champions the vitality, capabilities, and influence of the modern 50+. The two discuss marketing to...
by Elaina Whelan | Dec 7, 2023 | Advertising, Branding, Consumer Behavior, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Social Media, Social Media Marketing
This year, we witnessed a surge of innovative and impactful campaigns that captivated audiences worldwide. From unexpected collaborations to cutting-edge AI integration, brands demonstrated their prowess in connecting with consumers on a deeper level. Let’s...
by Elaina Whelan | Nov 29, 2023 | Consumer Behavior, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Social Media, Social Media Marketing
As quickly as the weather changes, so does the digital marketing landscape! From pivotal industry shifts and emerging data to revolutionary platform updates and features, November has proven to be a crisp month. Continue reading for November’s digital marketing and...
by lotus823 | Nov 13, 2023 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he speaks with Bob Marcantonio, who has an incredible career spanning over thirty years as President of Levin Consulting, The pair discuss the future of consumer electronics, challenges for the...