by Elaina Whelan | Nov 9, 2023 | CES, Integrated Marketing, Public Relations, Trade Shows
CES 2024 is not just growing; it’s thriving. With the recent announcement from the Consumer Technology Association® (CTA), it’s evident that this year’s event is set to be a record-breaker. As the largest in-person, independently audited tech event...
by lotus823 | Nov 2, 2023 | Consumer Behavior, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Social Media, Social Media Marketing
The world of digital marketing is ever evolving and this month was no exception as major platforms continued to reshape the digital landscape. In this blog, we’ll explore the key social media updates, shedding light on the latest features and noteworthy digital...
by lotus823 | Oct 26, 2023 | Best Practices, Consumer Behavior, Digital Marketing, Integrated Marketing, Small Business, Social Media Marketing, sustainability
Q4 is a highly anticipated time for consumers and businesses alike. As the holiday season kicks into full gear, so does the rush of shopping activity that can significantly impact the retail industry. In this blog, we’ll delve into the holiday shopping trends...
by lotus823 | Oct 19, 2023 | Consumer Behavior, Digital Marketing, Mental Health, sustainability, Technology
In a world where health and well-being have become a predominant trend, the wellness industry has seen continuous growth. The HomePage News InSight Trend Index 2023/24 delves into the current landscape of wellness trends and practices and offers valuable insights into...
by Elaina Whelan | Oct 13, 2023 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he reconnects with long-time friend, industry colleague, and founder of GLA Communications, Pam Golden. The duo discuss the evolution of the Consumer Electronics Show (CES), Pam’s 40 years of...
by lotus823 | Oct 5, 2023 | CES, Integrated Marketing, Public Relations, Trade Shows
The annual Consumer Electronics Show (CES) is undoubtedly one of the most anticipated events in the tech world. CES has a long history of unveiling groundbreaking innovations and setting the stage for the future of technology. As the excitement is growing for this...
by lotus823 | Sep 28, 2023 | Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Social Media, Social Media Marketing
As the days grow shorter and the autumn leaves begin to fall, it’s time to reflect on the innovation, strategy, and industry developments that have emerged in the last month. Continue reading for September’s digital marketing and industry highlights! ...
by Elaina Whelan | Sep 20, 2023 | Amazon Marketing, Amazon Prime Day, Blogs, Consumer Behavior, Digital Marketing
With the 2023 holiday season quicky approaching, it’s time to prepare your brand’s Amazon store for major sales! From Black Friday deals to shopping for the New Year, consumers continue to scour Amazon for the best holiday and gift deals. Ensure that your...
by lotus823 | Sep 14, 2023 | Advertising, Blogs, Consumer Behavior, Digital Marketing, Marketing, Mental Health Awareness, Technology
As we step into the year 2024, the landscape of health and wellness is undergoing a profound transformation. The quest for physical, mental, and economic well-being has never been more prevalent, as consumers around the world continue to prioritize their health like...
by lotus823 | Sep 11, 2023 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he sits down with principal of Jacobs Consulting and Executive Coaching, Ken Jacobs. Speaking words of wisdom, Ken shares his unique entrance into the world of PR and how he created a new career...
