2024 Trend Report: Tech Insights to Know
With technology products and trends constantly evolving, consumers are always looking for the next best thing to increase productivity and make life easier. Trend Hunter has released its free 2024 Trend Report, highlighting the latest in forecasted opportunities and...
Making the Switch from Amazon Vendor Central to Seller Central
In March of 2019, Amazon’s popularity was at an all-time high, with over 145.2 million mobile users active on the app. With more than 119 million products, Amazon continues to be the go-to for online shoppers. So, in late 2018 through early 2019, when vendors started...
November Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Social Media How Will Instagram Hiding Likes in the US Affect Influencers Instagram recently revealed that the total amount of likes a post receives will no longer be featured. For those who use the platform for fun, this update won’t cause much concern. Who will it...
The Fall New York Tabletop Show: An Overview
Last month, our Chief Strategy Officer, Rachel Litner, attended the fall New York Tabletop Show. The semi-annual show, hosted by Forty One Madison, featured new products that revolve around upcoming consumer trends in the lifestyle market. The show featured showrooms...
How to Maximize Efforts on Black Friday and Cyber Monday
When it comes to shopping on Black Friday and Cyber Monday, brands and retailers have to be prepared for both in-store and online promotions. This year on Black Friday, 86% of Americans are planning on shopping, a 12% overall increase from 2018. Cyber Monday is also...
CES 2020: The Pressing Deadlines Your Brand Needs to Know
Will you be attending CES this year? If so, time is of the essence! The annual convention celebrating all things consumer electronics is quickly approaching, running January 7-10 in Las Vegas. Last year, CES reached over 170,000 attendees and put out more than 225,000...
October Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Social Media Snapchat Launches ‘Dynamic Ads’ Which Will Create Ads Based on Uploaded Product Catalogs Snapchat’s newest update, Dynamic Ads, simplifies the process of creating an ad on the platform. Here’s how it works: advertisers upload their product catalog to...