February Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

…a new Verified Merchant Program. Learn more about the latest updates in the industry roundup below! Social Media Snapchat Launches ‘Swipe up to Call’ Ads in the US After launching…

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March Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

Throughout March, we have seen brands and businesses adapt to recent coronavirus restrictions. With people using technology now more than ever, social media platforms launched creative new features to help…

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December 2020 Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

…Continue reading for the December social media and industry roundup, our last one for the year! Social Media TikTok was the App of the Year 2020 was a tough year…

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lotus823 Welcomes Addition of Knomo to Client Roster

Award-winning PR and Digital Marketing Agency Selected by Knomo for PR, social media and branding services. lotus823, a PR and digital marketing agency based in New Jersey, is proud to…

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What is Newsjacking? The Good, the Bad and the Ugly

Newsjacking is still a fairly new marketing tactic in the world of public relations and social media, and marketers are using it to their advantage on a daily basis. But…

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November Digital Marketing Roundup

…to use social media to reach your customers and increase holiday sales? Account Executive Caitlin Imbimbo shares three tactics for leveraging social media during the holiday season. Merry Pitch-mas: Mistakes…

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Case Study Spotlight: The Fulham Group

social media, public relations, and influencer activations, to optimize performance of its content and engage key grilling fan audiences. Strategy Our goal was to educate consumers about The Fulham Group’s…

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