PR Tips: Getting Through the Lull of Summer
…up with a creative and engaging social campaign. Create social content and blogs. Build an active and engaged social community. Your brand doesn’t have to go quiet because there’s no……
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5 Ways Social Media Changed the PR Landscape
…a campaign away from print impressions or increased sales. Real-time consumer feedback allowed companies to gauge sentiment and relate to their audiences in a way that was never before possible….…
Let’s Get Social – Best Practices 101
…quickly scrolling through. Take Facebook Advertising into consideration. If you have the budget to boost posts or run a Likes campaign – even a few dollars – it could expand……
Public Relations Agency lotus823 Secures Contract With iWatchz
Public relations agency lotus823 has been chosen by iWatchz for integrated PR and SEM services. Premier PR and SEM Services to Begin iWatchz selects lotus823 for integrated PR and SEM……
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How to Extend Your Reach on Social Media
You’re surely familiar with old adage of “reach exceeding grasp.” If people read your content and then their people will read it through your people, it spirals outwards again further,……
Social Media Networks and The Craze of Private Messaging
“It’s not about spamming everyone you know. It’s about sharing a moment with your friends.” – Kevin Systrom, Founder & Chief Executive of Instagram As we’ve come to learn over……
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How Four Guys Made Wine Awesome For Everyone
I’m standing in my pantry, looking at a shelf of wine bottles, surveying each of the labels as if I’m picking out a work of art. “Well, do you like……
How Social Media Disrupted the 24-Hour News Cycle
The landscape of the ’24 Hour News Cycle’ changed forever when social media came to be. Traditional news reporting outlets are quickly losing ground to the convenience and immediacy of……
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CES 2016: Have You Started Planning?
January might seem far away when we’re only just ending September, but for marketers in the consumer electronics industry, it’s right around the corner. Instead of planning what we’ll buy……
2015 in Review: Social Media's Biggest Moments
In the world of social media things move at lightning speed. New networks spring up over night and old favorites can vanish in the blink of an eye (RIP MySpace)….…
