According to the Chinese, 2015 is the year of the sheep. But here at lotus823, we believe it’s the year of content marketing. Last year, we had a pretty good run within the “marketing” realm, but 2015 is going to be life changing for all you marketers out there. 2014 Content Marketing Trends Incase you…
The Top 5 Valentine’s Day Marketing Campaigns That’ll Steal Your Heart
This year, brands really pulled out all the stops to convince you that they know how to help you tell that special someone “I Love You.” From traditional sentimental masters like Hallmark to the usually less romantic brands such as McDonald’s, you’ll see an array of different campaigns that will make you laugh, cry and…
Read On from The Top 5 Valentine’s Day Marketing Campaigns That’ll Steal Your Heart
How to Engage an Audience like Kevin Spacey at the #GoldenGlobes
I’m going to be real honest here and you can judge me as I’m sure you will for what I’m about to say. I’m usually not a big fan of watching television. In fact, I don’t even watch TV frequently enough to justify the very little amount of Verizon FiOS TV service I pay for…
Read On from How to Engage an Audience like Kevin Spacey at the #GoldenGlobes
The Best of the ‘Best Of CES 2015’ Lists
Each year, CES brings out the best of the best from some of the world’s most brilliant inventors and our team prepares all year for the amazing ride that the biggest tradeshow of Vegas has to offer. There was an endless list of tech gadgets and services unveiled at CES ranging from curved TVs to…
CES 2015 Final Recap – Most Talked About Moments
The biggest week of the year in tech is finally wrapping up: CES! With an estimated 160,000 attendees and as Mashable said, “at a time of year when everyone’s at least 10% sick,” it’s time to wrap up with an unofficial “CES 2015 Trending Report.” The below data was pulled from Tweet Reach, Google Trends,…
Read On from CES 2015 Final Recap – Most Talked About Moments
CES 2015 Day 2 Recap – Is 2015 The Year Of Automotive Tech?
In the midst of the madness, with emerging tech like wearables, flexible phones & TVs and 3D printing dominating the headlines, a surprise industry is making it’s mark on CES: big auto. Automakers are alive and well and showing off what tricks they have up their sleeves for the year ahead. We’re half way through…
Read On from CES 2015 Day 2 Recap – Is 2015 The Year Of Automotive Tech?
CES 2015 Day 1: 3D Printing, Fitness Trackers, Shaquille and More
Tuesday was the first full day of the 2015 Consumer Electronics Show in Las Vegas. With hundreds of the latest gadgets being debuted, there were a few items that seemed to generate a lot of buzz. As we enter into Day 2 of the largest tech event of the year, we continue to share some…
Read On from CES 2015 Day 1: 3D Printing, Fitness Trackers, Shaquille and More
CES 2015 Preview: Ice Sculptures, Drones, and Hydrogen Cars
Every year, we tech folk wait for the biggest tradeshow of our industry: CES. With the show being kicked off with a few press events including CES Unveiled, PepCom, and announcements from big brands, we compiled some of the most talked about moments so far. Most Talked About Moments of CES Unveiled and Beyond Let’s…
Read On from CES 2015 Preview: Ice Sculptures, Drones, and Hydrogen Cars
The Top PR Strategies for Local Businesses
When it comes to generating buzz, many small businesses wonder how they can compete with the larger players in their space. They worry how they can get their name recognized without the hefty budgets that most giant companies have. As a start-up ourselves, lotus823 understands that goal of gaining notoriety. In addition to the work…
Top Thanksgiving Campaigns from Big Name Brands
‘Tis the season of giving thanks, spending time with family, and of course the most stressful time of year for brands to unveil their biggest campaigns yet as they try to catch the attention of holiday shoppers. From Facebook to Instagram and of course Pinterest, thousands of brands big and small are struggling for the…
Read On from Top Thanksgiving Campaigns from Big Name Brands
