Defining the Facebook Audience Network: Beyond the App

Facebook has been immersing itself in the business of helping companies flourish through the platform’s ad programs. From offering boosted posts to paid ads with measurable results, Facebook has positioned itself as a necessary marketing tool in today’s world. With...

Best Practices for PR Pitching – Q4 and Beyond

In the world of PR and lifestyle brands, Q4 kicks off the peak holiday season for short-lead media. That means we have about a two-month window (until late October) to curate press lists, fact check product copy, and finalize images to ensure that everything is in...

Looking Ahead: CES 2019 Predictions and Reflections

Industry professionals know the feeling. One moment it’s summer and the next it’s time to gear up for the holidays and CES. In preparation for these activities, each fall season, we tend to reflect on what truly happened in tech the past year....

Our College Years: Memories, Experiences, and Fun!

With the back to school season in full swing, our team decided to take some time to remember our “glory days.” While we all still consider ourselves students as we are continuously learning from one another in the office, there was once a time when we used to pull...

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