Spring sparks a new beginning for many individuals and the same goes for businesses. From new platforms being promoted, AI-generated Stories, and new Google updates, there has been a lot……
Read On from April Highlights: Digital Marketing & Industry News
EggBods bring out the creative and silly side in all of us. Here at lotus823, we decided to make a funny marketing video about the EggBod’s journey to select local……
Read On from Funny Marketing EggBods Video by the lotus823 team
…transmission. Customer Service is the new Marketing for Intuit – #WOMMnext — Chris Morin (@4morins) April 30, 2014 We also developed a new understanding of social media marketing,……
…of your summer schedule. 1. Learn something new. Working at an integrated marketing communications agency, we have PR, SEO, Social Media and Graphic Design specialists eager to share their expertise……
Read On from Marketing Pro Tips: 4 Ways Your Agency Can Prepare for Q4 this Summer
…business accounts on Instagram, and there is still no feature to schedule stories. LinkedIn Launches Audience Engagement Insights with Addition of 5 New Marketing Partners LinkedIn, the leading professional platform,……
As the year comes to a close, we wanted to take some time and reflect on the largest digital marketing and social media developments we saw this past year. The……
Read On from Top 5 Digital Marketing & Social Media Developments of 2019
…needed to reach this audience but take note of these four tips to maximize your pet brand’s marketing efforts. Pet Trade Shows and Expos As mentioned in a previous……
Read On from Pet Industry Marketing: 4 Tips to Maximize Your Efforts
…are all the digital marketing updates and industry news from the past month you need to know! Social Media Updates Platforms Respond to ‘BeReal’ App Snapchat has recently released……
Read On from August Highlights: Digital Marketing & Industry News
…planned to launch over the coming weeks. Wondering how to grow your business on these platforms? Contact our team to talk about creating a customized marketing strategy! Share this:……
Read On from March Highlights: Digital Marketing & Industry News
…details, deadlines, and many months of preparation. How do you stand out among thousands of exhibitors? With the help of lotus823’s CES marketing experts. Here’s what to do and when……
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
Q2 Campaign Spotlight: Building Awareness for LIZN® Hearing Earbuds Through Authentic Influencer Partnerships
July 17, 2026
Looking back on Q2, one of our standout successes at lotus823 was an awareness campaign for LIZN® Hearing Earbuds, an innovative hearing device designed to bring greater clarity to speech in noisy environments. With a focus on reaching audiences who would benefit most from the product, we partnered with trusted creators whose communities value health,...
Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
June 29, 2026
From AI advancements and World Cup campaigns to evolving social media platforms and creator partnerships, Q2 delivered no shortage of marketing moments worth watching. Throughout the quarter, brands looked for new ways to engage audiences, build communities, and create memorable experiences. While the tactics varied, one common thread emerged. The brands that stood out were...
Read On from Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
Becoming a Certified Women-Owned Agency
June 26, 2026
1. What does becoming a certified Women Business Enterprise mean to you personally and professionally? Personally, becoming a certified Women Business Enterprise is both validating and empowering. As a woman who built a business from the ground up, it represents years of perseverance and commitment to creating something meaningful. Professionally, it reinforces our credibility...
